In a bid to attract filmmakers to the scenic state of Assam, the tourism department organized a roadshow in Mumbai. The event, held on Monday, showcased the natural beauty of Assam, its cultural heritage, and the potential of the state as a filming destination. The roadshow, attended by top Bollywood directors, producers, and actors, received an overwhelming response.
Assam’s Minister of Tourism, Jayanta Malla Baruah, led the delegation and highlighted the state’s film-friendly policies, offering incentives and subsidies to production houses. The event also featured presentations on Assam’s diverse locations, from lush forests and hills to historic monuments and temples.
Bollywood’s interest in Assam was evident, with several celebrities expressing their enthusiasm for filming in the state. Actor John Abraham, who was present at the event, praised Assam’s untapped potential and its “abundance of natural beauty.”
The roadshow is part of the government’s efforts to promote tourism in Assam and boost the state’s economy. Film tourism has been identified as a key area for growth, given the increasing demand for unique and picturesque filming locations.
Assam’s successful roadshow in Mumbai is expected to draw more filmmakers to the state, creating job opportunities for locals and showcasing Assam’s rich cultural heritage to the world.